How to Land Your First Client Online

Starting a business in high school is a great way to explore entrepreneurship. You’ve got so many opportunities ahead, and it’s the perfect time to start building your networking skills. Finding clients online is flexible and lets you reach more people, whether you’re selling a product or offering a service. And the good news is landing your first client isn’t about having years of experience. It’s about showing what you’re good at and how you can help. In this article, we’ll explain exactly how to land your first client online.

Build a Simple Portfolio

First, think about what you’re offering. Are you managing social media for small businesses? Selling homemade coasters? Whatever it is, you’ll need a portfolio to show off your work and let people know what you can do.

Here’s how you can start:

• Make a simple website using something like Wix.
• Add pictures, examples of your work, or blog posts about your service.
• Share the link on your socials so people can easily check it out.

No clients yet? No problem. Just create some fake examples to show your skills. For example, if you’re a social media manager, you can:

• Design a social media campaign for a pretend company.
• Set up a themed Instagram account to show off your creativity.
• Use your own social media as proof of what you can do.

A portfolio will attract new clients and act as your “resume” to show what you’re capable of.

Leverage Social Media

Social media is your best tool for finding clients. Let’s say you’re a graphic designer who wants to work with small businesses. Start by making a LinkedIn profile that shows off your skills, the services you offer, and a link to your portfolio. Then, use the search bar to find local businesses or entrepreneurs who might need your help. For example, you can look up “local bakery owner” or “event planner” and narrow it down to your area. You can even try this on Instagram or Facebook too.

When you come across someone who may need your services or product, send them a personalized message. Take a minute to check out what they do and figure out where they might need help. Then, explain how you can fix that for them.

Also, keep an eye out for job posts! Search LinkedIn or X for terms like “graphic design” or “freelance writing” to find openings you can apply for.

Blog About Your Expertise

Writing blogs about your product or service is a great way to get noticed and show people what you’re all about. Let’s say you make homemade coasters. You could write a blog called “Why Handmade Coasters Are the Perfect Gift This Holiday Season” and add some cool photos of your designs. Once you’re done, share it on your socials so more people can check it out.

Blogging helps in two ways:

• It shows you know your stuff. When people see your blog, they’ll realize you’re knowledgeable and serious about what you do, which builds trust.
• It works like free advertising. If someone is searching for a topic like yours and finds your blog, they might reach out to buy something or ask about your services.

To start blogging, use something simple like Medium, post on LinkedIn, or try WordPress to create your own site.

Offer an Irresistible First Deal

If you’re just starting and want to get clients, try offering a deal to grab attention. For example, you could post something like, “Get your first social media audit for just $20!” on Instagram or LinkedIn. It’s a simple way to get people interested, increase your experience, and build up a portfolio. Plus, it’ll make you feel more confident about your business.

Build Trust Through Testimonials

After you finish your first job, ask your client for a quick testimonial. You can say something like, “Hey [Name], I really enjoyed working with you! Would you mind writing a short review about your experience with my work? I’d love to share it on my website—let me know if that’s okay!” Once you get it, you can post it on your portfolio or LinkedIn. Testimonials are helpful because they show future clients that you’re reliable, can keep customers happy, and have real experience.

Take the First Step Today

Getting your first client might feel intimidating, but it’s all about taking that first step. Start by showcasing your skills, reaching out to potential clients, and sharing your work wherever you can. Whether it’s through social media, blogging, or building your portfolio, every small effort brings you closer to landing that first gig!

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